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Study Designs

Five ways researchers structure a study

Each design answers a different kind of question. Here is what sets them apart.

  1. 01

    Randomized Controlled Trials

    Volunteers are assigned to groups by chance, so the groups start out alike and differences at the end are easier to interpret.

    • Random assignment to groups
    • A comparison or control group
    • Often paired with blinding
  2. 02

    Observational Studies

    Researchers watch what happens naturally without assigning anyone to a group, then look for patterns in the data.

    • No assigned intervention
    • Useful when an experiment is not practical
    • Patterns, not proof of cause
  3. 03

    Cross-Sectional Studies

    A snapshot taken at one moment in time, describing how common something is across a group of people.

    • Single point in time
    • Good for measuring how common something is
    • Cannot show what came first
  4. 04

    Cohort Studies

    A group of people is followed forward over months or years to see how different exposures relate to later outcomes.

    • Follows people over time
    • Can be forward looking or use past records
    • Shows sequence of events
  5. 05

    Case-Control Studies

    Researchers start with people who have an outcome and compare their history with a similar group who do not.

    • Works backward from an outcome
    • Efficient for rare outcomes
    • Relies on careful matching
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